Guerrilla Marketing Insights_part 1

How you do anything is how you do EVERYTHING.

To be successful, you must surround yourself with successful people.

Way to create a "new" product:
Take an existing product, add a needed new enhancement or feature, and make it unique.

FOCUS is critical to business success. Opportunities can become obstacles...as they cause you to lose focus.

In life, you don't get what you want -- you get what you are committed to.

Every business should tell their story. Story telling is really story selling.

Guerilla Marketing

...off on Tuesday (Mar 23) to a Guerilla Marketing program put on by the Peak Potentials folks.... Stay tuned for some great info....

Winners...

...forget that they're in a race, and just run.

Becoming an Expert

During my recent Virtual Marketing Program (Professionals Need Coaches) group phone call, I led a discussion on how to create the most effective solution for your clients. To create great solutions for clients, you need great information from them regarding their specific needs. To receive this information, you must first build trust and rapport. How do you do this? By building your reputation as an expert. Once you become the expert, clients will place greater value on your time, your insights, and, most importantly, the value of your services (i.e., solutions).

One way to become an expert is to act like an expert. How? By asking lots of questions and then listening intently to the answers. Once the prospective client sees that you truly care about their business, they will be more open. When they are more open, you are better able to identify and understand their specific needs.

Are you asking enough questions of your clients/prospects? Who talks more: the prospect, or...you?

To care more, ask...and then listen more!

VMP Launches!

I'm excited to announce that my Virtual Marketing Program (VMP) had a successful test-launch a week or so ago. In addition to some North Bay (CA) folks, we had people attending from places like Colorado and Las Vegas, NV.

Again, the purpose of VMP is to assist business owners and sales professionals who want to grow their business. For more information and to register, visit here.

VMP Payment Options

The Virtual Marketing Program has three payment options:

Monthly: $75.00
3-Month: $199.00 (Only $66 per month)
12-month: $699.00 (Only $58 per month)

To purchase the VMP:
1. Mail a check to:
Tim Polk Communications
Attn: Tim Polk
2436 Quail Hollow Drive Santa Rosa, CA 95403

2. Purchase online through the secure PayPal program:

Monthly: $75.00

3-Month: $199.00

12-Month: $699.00

For questions, please call 707-568-7322. Thanks!

VMP Calendar of Calls

The Virtual Marketing Program (VMP) monthly group coaching calls will take place as follows:

January 2010:
Tuesday Jan 19 and Monday Jan 25

February - December 2010:
The second and fourth Mondays of each month

Phone Call Times:
Calls will begin at 11:05 a.m., and end at 11:55 a.m. PST

When you sign up for VMP, you will receive the call-in phone number and other information.